Vancouver Fashion Week FW22 - Interview With Designer Cameron Ray Lizotte of Atelier Coin (Victoria, Canada)
VFW Bio -
Born and raised in Sudbury, ON Canada, the nickel capital of the world. "Coin" has always been the roots like the nickel beneath. Cameron Ray Lizotte of Atelier Coin prides on individuality and sustainability. Being mainly self-taught, sewing has become a new found passion for Cameron. With a game played in the NHL for the Toronto Maple Leafs, the passion towards hockey was shot over to the sewing machine.
Since 2017, devoting a never-ending exploration to the deepest depths of the craft and slowing down the fashion industry with more quality over quantity. Piece by piece. Now living in Victoria, BC. Every body of work represents a collection of thoughts and emotions during a timeline of Cameron's life. An ongoing pursuit of pushing the boundaries within himself and to never trade in honesty for relatability.
I was lucky enough to have a class available in high school where I can learnt the basics. Soon after bought my own machine and self taught myself the rest with some mentors along the way.
Who are you as a designer? Aesthetic? Customer? Brand?
As a designer I pride myself on the art of sewing. Creating a new perspective to elevated streetwear. Only one of one, as I sew my garments like I would paint a picture. Freely. Which brings much pride in individuality, quality and sustainability.
What comes easiest for you as a designer? What is hardest?
The easiest thing for me as a designer would be the construction of the clothing as my ideas become quite limitless. The hardest would be having to learn the business aspects on your own. Being an artist is being an entrepreneur, I have learned.
Where do you find inspiration for new collections? How important is color to your design process?
I mainly get inspiration by fabric. Since I only source locally, once I find the fabric my ideas become ramped & vivid. It almost tells me what to do with it. I believe we’re all a product of are environment so those ideas are influenced and collected subconsciously. Becomes a reflecting of who I am and how I feel.
Readers would love to hear a little about the collection you will be showing at Vancouver Fashion Week FW/22. Can you describe it for us - aesthetic, fabrics, palette, silhouettes, inspiration, etc.?
This collection like any other of mine is a representation of my sewing journey. A timeline to my life. Each piece speaking for itself, with attention to detail throughout each piece is meant to be a story of its own. An ensemble of my creations.
Do you have a favorite look in this collection?
That’s a hard question. My clothing is like my children so I pick no favorites.