Share about the journey that led you to fashion design.
I was always into “design," but never really expected to be a “fashion designer”. I was in university for a bachelor of fine arts, I began my degree in painting, then moved my focus to sculpture and new media. I was doing woodworking, welding, trying all mediums and making public sculpture. Our school didn’t have a textiles department so once I finished I thought my next journey would be into textiles. I went to a fashion design school which also didn’t really focus on creating textiles.... so out of class time, I took all the workshops I could find on felting, spinning, dyeing, screen printing etc.
|Image by Diana Klonek|
I know you trained at Blanche Macdonald. Talk about the highs and lows of studying fashion design. What did you find easy? What was a challenge?
I design concept collections as well as non-seasonal, gender inclusive separates. My aesthetic is often changing, but I think the themes I bring forward are in the large shapes I often am gravitate toward. I do wholesale in small batches, but I often prefer custom, because I know the piece is going to a wearer immediately.
|From left to right - images by Marchel Creative, Megan Toriglia, Peter Jensen & From Website|
|Images Left by @lizDunate -Image Centre by Matthew Burditt - Image Right by Diana Klonek|
- Website – www.sararmstrong.com/
- Instagram – @sararmstrong
- Facebook – www.facebook.com/sararmstronglabel/
- Twitter – @sararmstrong_